WHERE WRITING BECOMES A WEBSITE

Your website needs to tell a good story and
convert every reader.

Writing, strategy and design for brands that want to be remembered.

Portfolio

Selected work

  1. Sports physiotherapy

    Strategic landing page for a high-performance sports physiotherapist. Copy and structure designed to turn clinical authority into straightforward WhatsApp bookings.

  2. Accounting advisory

    Business website built to convey solidity and authority in accounting and financial management, turning tax complexity into immediate confidence for decision-makers.

  3. Industry / Equipment

    Online presence for a personal protective equipment distributor. A structured product catalog, technical clarity and an easy path to corporate quotes.

  4. Editorial / Film

    A film website founded in 2017 by two journalists who love cinema. Reviews of new releases and landmark works, with different perspectives on the moving image.

  5. Law

    Business website for a law firm, presenting its practice areas and creating a qualified point of contact with new clients and companies.

  6. Judicial administration

    Institutional website for a judicial administration office. Sober and transparent about its processes, with direct access to creditor communications.

Sports physiotherapy

Firmino Fernandes

Strategic landing page for a high-performance sports physiotherapist. Copy and structure designed to turn clinical authority into straightforward WhatsApp bookings.

FP StudioFirmino Fernandes
Firmino Fernandes website, home page
Accounting advisory

Prática Assessoria

Business website built to convey solidity and authority in accounting and financial management, turning tax complexity into immediate confidence for decision-makers.

FP StudioPrática Assessoria
Prática Assessoria website, home page
Industry / Equipment

Proguard EPI

Online presence for a personal protective equipment distributor. A structured product catalog, technical clarity and an easy path to corporate quotes.

FP StudioProguard EPI
Proguard EPI website, home page
Editorial / Film

Orbe

A film website founded in 2017 by two journalists who love cinema. Reviews of new releases and landmark works, with different perspectives on the moving image.

FP StudioOrbe
Orbe website, home page
Law

SM Advogados

Business website for a law firm, presenting its practice areas and creating a qualified point of contact with new clients and companies.

FP StudioSM Advogados
SM Advogados website, home page
Judicial administration

Gomes Nascimento Adm. Judicial

Institutional website for a judicial administration office. Sober and transparent about its processes, with direct access to creditor communications.

FP StudioGomes Nascimento Adm. Judicial
Gomes Nascimento Adm. Judicial website, home page

A website
is not
decoration.

A website exists to communicate clearly, organize ideas, prove authority and guide visitors toward a concrete action.

At FP Studio, every visual element has a job: building trust and making your expertise clear in seconds. All of it designed to bring in bookings, inquiries and quote requests, which is why your business has a website in the first place.

Services

What we do here

We build the best option for you.

For bookings

Landing Pages

A structured page designed to turn visits into direct bookings.

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For authority

Business Websites

A complete online presence that builds lasting authority and credibility.

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For those who need words

Website + Copy

Original copywriting and development, signed by the same hand. No middlemen.

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Process

A clear path from the first conversation to launch, with copy and design moving together. You follow every stage and know exactly what is being built and why.

Before any layout, I get to know the business, the audience and what needs to happen when someone lands on the page, so that intent turns into real results.

I structure the narrative and the order of the arguments. Together we decide what comes first, where visitors should focus and the most direct path to action.

I write every headline, line and button in an original, objective voice. Clear, persuasive copy that holds attention and positions your brand with immediate authority.

I create the complete visual composition with full attention to every screen size, combining a precise type scale, editorial white space and refined aesthetics designed to showcase your work.

I build the site with clean, modern, lean code. Optimized for near-instant loading, strong technical performance and rock-solid stability in production.

I set up the domain, run the performance and SEO checklist, and take the project live, fully ready and entirely in your hands.

Flávia Paiva — Founder of FP Studio
About

Writing was my first craft.

My name is Flávia and I'm a journalist by training. Writing film and music reviews taught me how much a good narrative matters, from the first line to the last. Today I bring that to websites that tell your brand's story.

Digital strategyCopywritingUX Writing
Web DesignWordPressWeb Development

Have a project in mind?

Let's talk about what your website needs to achieve for your work.

Direct reply within 1 business day.
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